Comics – Fashion Emergency

Writer: Holly G! (Holly Golightly)*
Pencils: Holly G!*
Inking: John Lowe*
Lettering: Bill Yoshida*
Coloring: Barry Grossman*
Editor: Victor Gorelick
Editor-in-Chief: Richard Goldwater
Original Publication: Cheryl Blossom, No. 26
Cover Date: October, 1999
Length: 5 pages

*Only the lead story in the issue is credited. I assume the credits apply to all of the stories.

Cheryl knocks on Jason’s bedroom door and tells him to hurry the fuck up, because they’ll be late for the Lodges’ yacht party. Jason invites her in, saying he’s ready. She goes in and is shocked at what he’s wearing: dress pants, a sleeveless white shirt, and a tie. Um, oh, no? He’s like “What the fuck?”

Cheryl corrects him that this is a yacht party, not a wedding. She says she got all of the “cool fashion DNA”. He asks what’s wrong with his clothes. She says they’re too conservative. He says Mom likes them. Cheryl pisses him off about getting his cheeks pinched and offers herself as his guide to get into “fine and funky fashion”.

At the party, Jason checks out Betty and goes over to say hi to her and Veronica, confident that Betty will like his clothes. Mistaking him for the waiter, Veronica orders another cola. Then she apologizes, embarrassed. Betty asks Jason if he’s hot in that outfit.

That remark turns Veronica’s (and Betty’s) attention over to Archie (who’s talking with Cheryl), and they forget all about Jason. Veronica makes a guess as to the brand that Archie’s wearing, and Betty decides they should ask him about it. Do teens really care about inane shit like that, even rich teens? Anyway, Jason starts talking about his tie, but they don’t care. Hermione Lodge notices Jason’s tie, and one of her friends pinches his cheeks. Jason runs to Cheryl for help.

The next day, Cheryl takes Jason to the “source” of fashion: her teenzine, Fresh. They go into a fashion shoot for upcoming cool teen styles. She starts to show him some clothes. Just then, the photographer runs over to her with an emergency: their male model for the “Lover” shoot never showed up. Cheryl quickly makes Jason fill in, even though he starts to protest.

On another day, Betty, Veronica, and Midge are positively orgasmic as they check out Jason on the cover of their copies of Fresh. Cheryl is very pleased with herself.

This story is pretty cute. Not much else to say.

Author: markmooreauthor

I love watching anime and superhero movies, and I love playing video games. I also write fan fiction and original fiction.

5 thoughts on “Comics – Fashion Emergency”

    1. Yeah, as late as 2011, actually. See my review of “Camp Out Clout”, where they teamed up to ruin B&V’s camping trip, because they weren’t invited.

      Before that, there was this weird period in the 2000s where the higher-ups at Archie Comics got the idea that readers didn’t care about Cheryl (hence her being shipped off to Europe, only to be brought back soon after, due to fan demand; I didn’t even realize she was gone). They recolored Cheryl’s hair in digest reprints and tried to pass her off as Ginger. They’d also recolor Jason’s hair black, give him a mustache, and pass him off as Ginger’s butler or chauffeur. Thankfully, that didn’t last long, although I think reprints of those altered reprints still appeared in the digests for a while longer.

      The thing that I don’t like about Ginger is she brings absolutely nothing new. She’s the girls’ token Hispanic friend, but they already have Maria, and she’s a fashionista that runs (or at least works at) a magazine called “Sparkle”, but Cheryl already ran “Fresh” long before (which basically disappeared when her series was cancelled).

      Liked by 1 person

      1. Do you know where the altered reprints appeared? I’m wondering if those are actually “Ginger’s” first appearance as a character (and it would explain things if they just changed Cheryl’s “Sparkle Magazine” to Ginger’s “Fresh Magazine”). Did the altered digest reprints appear prior to Ginger’s official 1st appearance (as a separate character in original stories) in B&V Spectacular #50 (Nov 2001)? It’s interesting because there’s a gap there between the March 2001 last issue of Cheryl Blossom (#37) and the Nov. 2001 first appearance of Ginger as a distinct character.

        I have to disagree though. I always found Maria Rodriguez (and Frankie Valdez, the hispanic Reggie) to be as bland and boring as can be, but at least Ginger Lopez had some kind of personality and distinguishing characteristics of her own (even if they were partially borrowed from Cheryl, fashion design became Ginger’s defining trait, and it was played up to a much greater degree than it ever was with Cheryl). Why they felt like they needed a “second Ginger” in the person of Sheila Wu is the big mystery to me.

        Liked by 1 person

  1. Also, there’s something I like about the idea that Cheryl’s BFF is actually an altered clone of herself given its own life. That just seems appropriate in Cheryl’s case. The two first got together during the Battle of the BFFs (where Cheryl just wanted to use Ginger as a tool to help her humiliate B&V), but somehow they actually wound up sticking together for a while.

    Liked by 1 person

    1. I don’t know exactly when those altered reprints of Cheryl-as-Ginger appeared, though I do know it was after Ginger’s first appearance (and after Cheryl had been sent away). BTW, Cheryl ran “Fresh”, and Ginger ran “Sparkle”. I remember having some of the digests with those altered stories. Probably mid-to-late-2000s. I’ve since gotten rid of most of my digests, due to space concerns. I suspect the alterations were due to 1) the anti-Cheryl sentiment at the company at the time, and 2) the desire to get a bunch of “new” Ginger content out to the readers. From what I can tell from reading comments around that time (or shortly after), absolutely no one was a fan of the idea, so it’s basically been relegated to the dustbin of Archie history as an embarrassment.

      Oh, and Sheila Wu is totally different. Because she’s Chinese. And it’s not like they had a token Chinese character already. Nope. Not at all.

      Liked by 1 person

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